- 13Sep, 2012
JPG vs. PNG: Do You Know the Difference?
JPG, GIF, PNG, Exif, BMP, TIFF, SVG, RAW*… the list goes on. It seems like there are a lot of options available to content managers for image formatting. The question is, do you know when to use each? Here’s a quick summary of the two formats you’ll likely end up using for your basic image […]
- 8Aug, 2012
What Is the Difference Between a Brand and a Logo?
Many people, including a lot of graphic designers, refer to logos as brands. But there’s a crucial difference between them. The word logo comes from the word logotype, which means the verbal part of a brand–the text or the name of the company represented through typographic characters. When this logotype is accompanied by visual elements such […]
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